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Web design and marketing tips, as well as a behind the scenes look into Idea Marketing Group. You are currently viewing page 3 of our blog articles.

Why You Need A Social Media Manager

A commonly asked question around C-level meetings today is “Do we need a Social Media Manager to help our marketing strategy?”

Idea Marketing Group’s Jennifer Stark Is Facebook Blueprint Certified

Our Idea Marketing team is always looking for ways to grow professionally, we’ve been using this time to add to our toolbox with certifications and knowledge of platforms we use every day. Our team has been recertified in Google Ads Search and Analytics, as well as obtaining new certifications from Hubspot and Facebook Blueprint. You can see what certifications our team members have by clicking on our pictures here. Our Marketing Associate and Social Media Specialist, Jennifer Stark recently received her Facebook Blueprint Certification after passing the Certified Digital Marketing Associate and Creative Strategy Professional Exam.  What is Facebook Blueprint...

3 Reasons Your Content isn’t Getting Results

Blogs. Videos. White Papers. Emails. When they fail to generate results, look at these three factors: DistributionTimingMessage Poor distribution means you’re not reaching the right audience. Example 1: Your blog, “Choosing the Right Medical Device Manufacturer” could be great. But, if I work in the Accounts Payable department, it doesn’t matter. I’m not the right audience. Example 2: Your white paper, “A Practical Guide to Transform Manufacturing Operations with Smart Pull” could also be great. But, if it’s not optimized for search engine keywords like lean manufacturing, smart pull, or manufacturing operations, I could be the right audience, but I...

Top Digital Agency In Chicago

Idea Marketing Group is proud to announce that we have been named as a Top Chicago Digital Marketing Agency by leading software and professional services ranking site The Manifest. Of all the digital agencies in Chicago, Idea Marketing Group ranks at No. 6 with 4.9 stars out of a possible 5. In their rankings, The Manifest analysts weighed a number of characteristics to fully evaluate Chicago agencies. This included our portfolio, the value of the services we provide, client feedback, notable projects, and other data. Founded in 2009, Idea Marketing Group is a web design agency located just outside Chicago...

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Do you have a question about branding, web design or digital marketing? We are a helpful bunch, feel free to ask us anything. We have decades of experience in web development and marketing strategy.

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