Case Study How We Increased Brand Awareness For A Popular Gymnastics Product A gymnastics equipment manufacturer came to us looking for some organic social media marketing help, along with digital advertising. Over the course of our partnership, Idea Marketing Group grew the company’s Facebook and Instagram following an extra 36.64% within just 8 months. Two of the best-performing ads are below, with some of the analytics from both Instagram and Facebook. The Objective Growing Sales For A Popular Gymnastics Protective Wear A gymnastics equipment manufacturer wanted to increase awareness and sales for a piece of protective wear as seen on...
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Web design and marketing tips, as well as a behind the scenes look into Idea Marketing Group. You are currently viewing page 5 of our blog articles.
On this episode of Pitcher This!, Darren Fox talks with the Founder of Connect Roasters, Caleb Benoit, all about starting a business in the coffee industry. They discuss the less glamorous parts of entrepreneurship, how Connect Roasters gives back, gaining experience in your field, and much more. Pour a cup of coffee and stay tuned!
Having a ADA compliant website is important to ensure individuals with disabilities have fair access to everything.
On this episode of Pitcher This!, Darren Fox talks with Digital Content Manager at Olympia Fields Country Club, Mattie Korneta, about how she turned a passion into a career. Mattie describes how she started marketing for a bar and a country club, the type of content she creates, and tips for setting up a great newsletter system.
On this episode of Pitcher This!, Darren Fox talks with Marian Leitner-Waldman, Founder and CEO of Archer Roose, about how she made her dream of consumer friendly wine come to life. Marian describes the conversation that inspired Archer Roose, the story behind the can’s design, and her advice for anyone trying to break into the beverage industry.
Over time, the pages on your website build up data. This can include links from other websites or directories, often referred to as backlinks.
On this episode of Pitcher This!, Darren Fox talks with Head Brewer and Co-owner of Milk Money Brewing, Erik Pizer, about the brewing industry. They discuss creating a successful brewpub, networking in the beer space, handling criticism and praise for your product, and much more.
On this episode of Pitcher This!, Darren Fox has a conversation with Co-founders of Rip N Sip, Brad Martin and Joe Prior. They discuss the science behind CBD, successful distribution through e-commerce, effectively packaging CBD products, and much more.
On this episode of Pitcher This!, Darren Fox has a conversation with the Founder of Love Cork Screw, Chrishon Lampley, all about her brand’s journey. They discuss the power of digital media, instilling confidence for brand owners, conveying your brand’s message through packaging, and much more. You won’t want to miss this jam-packed episode!
In this episode of Pitcher This!, Darren Fox has a conversation with the Co-founder of LaGrow Organic Beer Company, Sam LaGrow, about organic brewing and marketing. They discuss logistics and distribution, the best marketing channels for the beverage space, what it’s like working with family, and much more.
On this episode of Pitcher This!, Darren Fox talks with Front End Developer at Idea Marketing Group, Haley Langer, all about website design. They discuss tips for optimizing your website, staying up to date on design trends, why CAPTCHA and ADA matter, and much more.
With the increasing demand for user privacy, it has become more difficult to track online users of multiple devices across multiple platforms, sites, and apps. Google Analytics 4 (GA4) is the latest evolution of Google’s analytics platform, assisting marketers with data collection strategies. GA4 Exploration gives more control over data visualization than was previously available in Universal Analytics.
Do you have a question about branding, web design or digital marketing? We are a helpful bunch, feel free to ask us anything. We have decades of experience in web development and marketing strategy.