Regular updates to content and enhancements to the back-end code is needed to keep a website performing at its best.
Consistently publish search engine optimized website content that helps your customers make better buying decisions.
As much as 85% of the people who visit your website leave without taking action. Let that be the beginning of their experience, not the end.
Pay Per Click Advertising
Get your buyers’ attention when they’re searching for your products or services. PPC is the fastest way to rank on Google’s first page and capture buying intent.
Tradeshows and conferences will remain a part of marketing strategies but it is critical that digital tactics take precedence over the old, event only approach which is commonly used in manufacturing.
Keeping past customers informed with monthly or quarterly newsletters keep your brand top of mind. Prospects that have yet to convert, can be segmented to provide additional resources to help get them over that hurdle.
Website Lead Tracking
Reveal website visitors using a reverse IP lookup to see names of companies that are visiting your website but never submitting any forms.
Paid advertisements on social channels can help move people from awareness to action, it is a multi-channel pay-to-play game. We offer monthly marketing plans to help with social advertising.
Press releases not only help get the word out a newsworthy topic but they also create a valuable backlink for search engines.